Digital disruption in marketing and communications: A strategic and organizational approach

Magnotta Edoardo

Digital disruption in marketing and communications: A strategic and organizational approach Magnotta Edoardo - New York Routledge 2020 - xiii,229p. ill cm

Bibliography 222-226p.index 227-229p.

9780367196295 (hbk)

201129

20208, 17/01/2020, Channel Publications Textual


Communacation and lobbying
From marketing to branding
Marketing in the future company
Operational Research

B2T0b8B, R0