Marketing audit checklists (Record no. 574245)

MARC details
000 -LEADER
fixed length control field 00786nam a2200265Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220925221415.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220923b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077077601
037 ## - SOURCE OF ACQUISITION
Terms of availability General Book
040 ## - CATALOGING SOURCE
Original cataloging agency RTL
Transcribing agency RTL
Language of cataloging eng
041 ## - LANGUAGE CODE
Source of code eng
Language code of text/sound track or separate title eng
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wilson Aubrey
9 (RLIN) 151670
245 #0 - TITLE STATEMENT
Statement of responsibility, etc. Wilson Aubrey
Title Marketing audit checklists
Remainder of title A guide to effective marketing resource realization
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. McGraw-Hill
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 283p Bibliography: P 277-78
Dimensions cm.
490 ## - SERIES STATEMENT
Series statement McGraw Hill Marketing For Professionals
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 15998
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Classification part X:51, N3
Koha item type General Books
Source of classification or shelving scheme Colon Classification (CC)
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Ratan Tata Library Ratan Tata Library 2022-09-25   X:51 N3 RT1134453 2022-09-25 2022-09-25 General Books