Marketing today: basic approach Schwartz D J
Material type:
TextLanguage: English Publication details: NY NY, Harcourt Brace 1973Description: 716pOther classification: - X:51 L3;7
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Textbook
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Faculty of Management Library | Faculty of Management Library | X:51 L3;7 (Browse shelf(Opens below)) | Available | ML0011309 |
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| X51 L3;4;1 How industrial advertising and promotion can increase marketing power | X:51 L35 Management controls in marketing | X:51 L3;6 Creating and marketing new products | X:51 L3;7 Marketing today: basic approach | X:51 L3;8 New and profitable science of business logistics | X:51 L4 Marketing for managers | X:51 L4 Marketing: environmental approach |
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