Hunt S D <br/><br/>
Controversy in Marketing Theory: for reason, realism, truth, and objectivity 
Hunt S D 
 - London  London, M.E.Shape  2003 
 - 344p 
<br/><br/><label>ISBN: </label>0-7656-0931-3 
<br/><br/><label>Source: </label>Textbook