Schiffman Leon G. <br/><br/>
Consumer behavior 
Schiffman Leon G.; Kanuk Leslie Lazar 
 - 6 
 - New Delhi  New Delhi, Prentice-Hall  1998 
 - xiv,672 
<br/><br/><label>ISBN: </label>81-203-1288-0 
<br/><br/><label>Source: </label>Textbook