00371nam a2200145Ia 450000500170000000800410001703700130005804000200007104100130009108400200010410000130012424500430013726000360018030000090021620250326142630.0250326s9999    xx            000 0 und d  aTextbook  aFMSLbengcFMSL  aeng2eng  aX:51:f N3qFMSL  aKent R A 0aMarketing research in actioncKent R A  aLondonbLondon, Routledgec1993  a382p