Gupta Vipin <br/><br/>
Business policy and strategic management : concepts and applications 
Gupta Vipin And Others 
 - New Delhi  New Delhi, Prentice-Hall  2005 
 - xx,611 
<br/><br/><label>ISBN: </label>81-203-2862-0 
<br/><br/><label>Source: </label>Textbook