Kazmi S H H <br/><br/>
Advertising and sales promotion 
Kazmi S H H; Batra S K 
 - 2 
 - New Delhi  New Delhi, Excel Books  2004 
 - 633p 
<br/><br/><label>ISBN: </label>81-7446-394-1 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales Management