Wiersema F <br/><br/>
Customer intimacy: pick your partners, shape your culture, win together 
Wiersema F 
 - London  London, Profile Books  1996 
 - 221p 
<br/><br/><label>ISBN: </label>1-86197-630-5 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing