Jaffe J <br/><br/>
Join the conversation : how to engage marketing weary consumers with the power of community,dialogue,and partnership 
Jaffe J 
 - NY  NY, John Wiley  2007 
 - 300p 
<br/><br/><label>ISBN: </label>978-0-470-13732-1 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing