Blythe J <br/><br/>
Principles & practice of marketing 
Blythe J 
 - United Kingdom  United Kingdom, Thomson  2006 
 - 744p 
<br/><br/><label>ISBN: </label>1-84480-120-9 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing