Etzel Micheal J <br/><br/>
Marketing 
Etzel Micheal J And Others 
 - 14 
 - New Delhi  New Delhi, Tata McGraw Hill  2007 
 - xxvi, 880 
<br/><br/><label>ISBN: </label>0-07-015156-3 
<br/><br/><label>Source: </label>Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing