Busche, Laura., <br/><br/>
Brand Psychology:  The Art and Science of Building Strong Brands 
by Laura Busche 
 - New York:  Routledge,  2024. 
 - xii,384p. 
<br/><br/>References: Aaker, D. A., Aaker, J. L. 
<br/><br/><label>ISBN: </label>9781032373720 
<br/><br/><label>Subjects--Topical Terms: </label>