TY  - BOOK
AU  - Kaurav, Rahul Pratap Singh 
AU  - Thomas, Asha
TI  - Marketing analytics using excel: A beginner`s guide
SN  - 9781529681895
PY  - 2025///
CY  - New Delhi
PB  - Sage
N2  - This introductory guide to marketing analytics using Microsoft Excel provides a broad and easy-to-understand overview of marketing analytics for those who are new to the subject
ER  -