TY  - BOOK
AU  - Glimcher, Paul W. 
AU  - Fehr, Ernst 
TI  - Neuroeconomics: Decision making and the brain
SN  - 9780124160088
PY  - 2014///
CY  - London
PB  - Academic Press 
N2  - Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics point of view
ER  -