TY  - BOOK
AU  - O.C. Ferrell
AU  - Michael D. Hartline
TI  - Marketing Strategy: Text and Cases
SN  - 9789353502652
PY  - 2019///
PB  - Cengage
KW  - Marketing
UR  - https://cengageindiaelibrary.ipublishcentral.net/product-details/423029
ER  -