TY - BOOK AU - Elvira Ismagilova, Yogesh K. Dwivedi, Emma Slade, Michael D. Williams TI - Electronic Word of Mouth (eWOM) in the Marketing Context SN - 9783319524597 PB - Springer UR - https://link.springer.com/openurl?genre=book&isbn=978-3-319-52459-7 ER -