TY  - BOOK
AU  - Philip Kotler, Kevin Lane Keller, Swee Hoon Ang, Chin Tiong Tan, Siew Meng Leong 
TI  - Marketing Management: An Asian Perspective
SN  - 9781292089652
CY  - Pearson
UR  - https://ebooks.elibrary.in.pearson.com/wr/launchbook.html?id=12032024
ER  -