TY  - BOOK
AU  - Varsha Jain, Jagdish Sheth, Don E. Schultz
TI  - Consumer Behavior : A Digital Native
SN  - 9789353941468
CY  - Pearson
UR  - https://ebooks.elibrary.in.pearson.com/wr/launchbook.html?id=12032024
ER  -