TY  - BOOK
AU  - Bennett Peter D
AU  -  Kassarjian Harold H
TI  - Consumer behavior
T2  - Prentice Hall foundations of marketing series
U1  - X:3210aSN1, L6 
PY  - 1976///
CY  - New Delhi
PB  - Prentice Hall     
KW  - ECONOMICS
ER  -