Stanton William J Fundamentals of marketing Stanton William J - 7th - New Delhi McGraw Hill International India 1984 - xxii, 687p. illus cm. Appendix p633-660; Glossary p661-680 Standard No.: 131,044 Source: Textual Subjects--Topical Terms: ECONOMICS Dewey Class. No.: X:51, L1;M4(EXC)-;2