Gamble Paul R ...(..et...al) <br/><br/>
Up close and personal? Customer relationship marketing 
Gamble Paul R ...(..et...al) 
 - 2nd 
 - London  Kogan page ltd.       2003 
 - xii, 382 p  cm. 
<br/><br/><label>Standard No.: </label>217,331 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ECONOMICS
<br/><br/><label>Dewey Class. No.: </label>X:51, P3