Churchill Gilbert A <br/><br/>
Marketing research methodological foundations 
Churchill Gilbert A; Iacobucci Dawn 
 - Ed 8 
 - Australia  South-Western           2002 
 - xxvi, 1006p 
<br/><br/> Appendix 964-970p; Glossary 971-984p; Indexes 985-1006p 
<br/><br/><label>ISBN: </label>0030331013 (hbd) 
<br/><br/><label>Standard No.: </label>9932 
<br/><br/><label>Source: </label> Govinda,  Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Marketing methodology<br/> Marketing research<br/>Operation research
<br/><br/><label>Dewey Class. No.: </label>B2T0b8B:f, P2           TB