Aaker David A.
Marketing research
- 11
- Singapore John wiley 2013
- xiv,647. ill. cm
Appendix 600-624p.; Glossary 624-634p.; Index 635-647p.; Reprint 2016.
9788126563531 (hbk)
197522
82, 14/03/2017, Aviva Books Company Textual
Applications of marketing intellgence
Data analysis
Data collection
Special topics in data analysis
Operational Research
B2T0b8B:f, P7;Q3-;2