Mehta S C <br/><br/>
Marketing environment concepts and cases 
Mehta S C 
 - New Delhi       Tata McGraw-hill         1983 
 - xvi,560p.  cm. 
<br/><br/> Includes bibliography 
<br/><br/><label>Standard No.: </label>23117 
<br/><br/><label>Source: </label> Textual 
<br/><br/><label>Dewey Class. No.: </label>X:51, M3