Hooley Graham J
Quantitative methods in marketing
Hooley Graham J; Hussey Michael K
- 2nd
- London International Thomson Business Press 1999
- xv, 464p. cm.
Includes bibliographical references.; Index 454-464p.
186152417X (pbk)
6656
Narosa, Textual
Quantitative methods
B2T0b8B, N9