Smith Brian D <br/><br/>
Making Marketing Happen   How great companies make strategic marketing planning work for them    
Smith Brian D 
 - Amsterdam  Elsevier Press           2005 
 - 377p  cm. 
<br/><br/><label>ISBN: </label>0 7506 6248 4 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Dewey Class. No.: </label>X:51-75, P5