Kotler Philip, etc <br/><br/>
Marketing moves   A new approach to profits, growth    
Kotler Philip, etc 
 - Boston  Harvard Business School Press         2002 
 - xii;193p  cm. 
<br/><br/><label>ISBN: </label>1578516005 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, P2