Peter J Paul <br/><br/>
Marketing management   Knowledge and skills    
Peter J Paul; Donnelly James H 
 - 7th 
 - Boston  Irwin            2004 
 - xix,876p  cm. 
<br/><br/><label>ISBN: </label>0072552174  2366.21 
<br/><br/><label>Source: </label> 339, 08/04/2005, Bright  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>X:51-8, M6;P4/TD1;1