Enis Ben M <br/><br/>
Marketing principles    The management process    
Enis Ben M 
 - California  Goodyear            1974 
 - xiv, 608p  cm. 
<br/><br/> Bibliography at the end of each chapter 
<br/><br/><label>ISBN: </label>0876205503 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, L4