TY  - BOOK
AU  - Baker James C
AU  -  Ryans John K
TI  - Multinational marketing:  Dimensions in strategy   
T2  - Grid Series in Marketing. Ed by Y Hugh Furuhanshi  and E Jerome McCarthy
U1  - XM8:51.1.N7, L5 
PY  - 1975///
CY  - Columbus
PB  - Grid          
KW  - Multinational
N1  - BIbliography chapterwise
ER  -