Kotwan Gurbux L. Reference group influence on consumer behaviour Kotwan Gurbux L. - Delhi University of Delhi 1990 - 330p cm. - University of Delhi, Management Studies (Faculty of-), Thesis. Thesis, University of Delhi, Management Studies (Faculty of- . Source: General Book Dewey Class. No.: X:1:(S:44)0gY.2.N8, N0/Th