TY  - BOOK
AU  - Kotwan Gurbux L.
TI  - Reference group influence on consumer behaviour
T2  - University of Delhi, Management Studies (Faculty of-), Thesis. Thesis, University of Delhi, Management Studies (Faculty of-
U1  - X:1:(S:44)0gY.2.N8, N0/Th 
PY  - 1990///
CY  - Delhi
PB  - University of Delhi        
ER  -