TY - BOOK AU - GUJRAL J S AU - DISSERTATION, UNIVERSITY OF DELHI, COMMERCE(Ditt. of-). ED - DISSERTATION, UNIVERSITY OF DELHI, COMMERCE(Ditt. of-). TI - Social marketing: Conceptual framework T2 - University of Delhi, Commerce and Business (Faculty of-), Dissertation. Dissertation, University of Delhi, Commerce and Business (Faculty of- U1 - X:51oaY.2.N8, M5/Th PY - 1985/// CY - Delhi PB - University of Delhi KW - Marketing ER -