TY  - BOOK
AU  - Nicosia Francesco M
TI  - Consumer decision processes :  Marketing and advertising implications   
T2  - Prentice-Hall International Series in Management
U1  - X:1:(S), K6 
PY  - 1966///
CY  - Englewood
PB  - Cliffs Prentice Hall        
KW  - Consumption Economics
N1  - Bibliography: P 247-272
ER  -