Kotler P <br/><br/>
Marketing Management    Anlysis ,Planning & Control    
Kotler P 
 - 3rd 
 - Englewood  Cliffs Prentice-Hall           1976 
 - xi;529p.  cm. 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Dewey Class. No.: </label>x:51-8.N6, K7;L6/TD3