TY  - BOOK
AU  - Palda Kristian S
TI  - Pricing decisions and marketing policy
T2  - Prentice-Hall foundations of Marketing Series
SN  - 136996604
U1  - X:510k76, L1 
PY  - 1971///
CY  - Englewood
PB  - Prentice-Hall          
KW  - Marketing
ER  -