TY  - BOOK
AU  - MUTUM Dilip S
AU  -  KIPNIS Eva
AU  -  ROY Sanjit Kumar
TI  - Marketing cases from emerging markets
T2  - Sage Marketing In Marketing
SN  - 9783642368608
U1  - X:51, Q4 
PY  - 2014///
CY  - Heidelberg
PB  - Springer          
KW  - Commerce
N1  - Bibliography chapterwise
ER  -