Kapoor Avinash Branding and sustainable competitive advantage Building virtual presence Kapoor Avinash; Kulshrestha Chinmaya - Hershey Business Science reference 2012 - xi, 282p Bibliography: P 248-73 cm. ISBN: 9781613501719 7887.6599999999999 Source: 2668, 09/03/2012, The Bookseller General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:511-8, Q2