Cateora Philip R <br/><br/>
International marketing 
Cateora Philip R; Hess John M 
 - 2 
 - Homewood  Ill Irwin           1971 
 - xv, 934p.  cm. 
<br/><br/> Bibliography: p.903-909 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51.1.N6, K6;L1/TD