ParthaSarathy V Ed. <br/><br/>
Advertising agencies   Trends and cases    
ParthaSarathy V Ed. 
 - Hyderabad  Icfai university           2005 
 - vii, 210p  cm. 
<br/><br/> Bibliography : Chapterwise 
<br/><br/><label>ISBN: </label>8178817985  280 
<br/><br/><label>Source: </label> 1472, 18/08/2008, NEW INDIA BOOK AGENCY  General Book 
<br/><br/><label>Dewey Class. No.: </label>X:513, P5