Johnson Eugene M, and others Ed. <br/><br/>
Reading in contemporary marketing 
Johnson Eugene M, and others Ed. 
 - Illinois  Dryden Press           1974 
 - 314p  cm. 
<br/><br/><label>ISBN: </label>0030081815 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51z7, L4