Gist Ronald R <br/><br/>
Marketing and society   Text and cases    
Gist Ronald R 
 - 2 
 - Illinois  Dryden Press           1974 
 - xviii,683p  cm. 
 - Dryden Press Marketing Series. Dryden Press Editors Series in Marketing .
<br/><br/> Bibliography: p 654; Appendix: p 655-68 
<br/><br/><label>ISBN: </label>0030892279 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L4