Howard John A <br/><br/>
Marketing management   Analysis and planning    
Howard John A 
 - Rev. Ed. 
 - Illinois  Irwin            1963 
 - xi,487p  cm. 
<br/><br/> Appendix: p 475-82 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, J7;K3/TD