Boyd Harper W <br/><br/>
Marketing management   Casebook    
Boyd Harper W; Davis Robert T Ed. 
 - 2 
 - Illinois  Irwin            1976 
 - ix, 710p  cm. 
<br/><br/> Appendix chapterwise 
<br/><br/><label>ISBN: </label>0256018375 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, L6