Boyd Harper W <br/><br/>
Marketing Research   Text and cases    
Boyd Harper W; Westfall Ralph 
 - 3 
 - Illinois  Richard D Irwin Inc         1972 
 - xv,813p.  cm. 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, L2/TD3