TY  - BOOK
AU  - Field Christopher Ed.
TI  - New strategies for marketing information technology
SN  - 0412615207
U1  - X9(D6,9(B):51, N6 
PY  - 1996///
CY  - London
PB  - Chapman and Hall        
KW  -  Computer Science
KW  - Industrial Economics
N1  - Bibliography: P 361-64
ER  -