TY  - BOOK
AU  - Davies Anthony H
TI  - Practice of marketing research
SN  - 434 90295 0
U1  - X:51b4, L3 
PY  - 1973///
CY  - London
PB  - Heinemann          
KW  - Marketing
N1  - Bibliography at the end of each chapter; Appendix: p 227-42
ER  -