Wilmshurst John <br/><br/>
Fundamentals and practice of marketing 
Wilmshurst John 
 - London  Heinemann            1978 
 - vii,213p  cm. 
 - Institute of Marketing .
<br/><br/><label>ISBN: </label>434 92263 3 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L8