Brann Christian <br/><br/>
Direct mail and direct response 
Brann Christian 
 - London  Kogan Page           1971 
 - 256p  cm. 
 - Marketing Text Series Ed by Richard Carless .
<br/><br/> Bibliography: p 249-256; Appendix: p 235-247 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Salesmanship
<br/><br/><label>Dewey Class. No.: </label>X:514, L1